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  Home > Spa > Education > Business & Spa Operations >

  101 Salon Promotions (C741T)
  101 Salon Promotions

 
Salon/Spa Price: $57.95


Product Code: VU-202802
Qty:


Description
 
101 Salon Promotions provides all the information necessary to promote a salon effectively and inexpensively, for building and keeping a solid client base. With a wealth of simple and creative ways to attract clients and increase sales, 101 Salon Promotions relies on basic, easy-to-learn methods for building and maintaining a successful salon on a shoestring budget. Readers will learn how to capitalize on the weather, take advantage of holidays, network with other professionals, reward clients to ensure repeat business, and much more. Just some of what you will learn includes: -How to attract new clients with promotions relating to seasons, holidays, and special events -How to retain clients through referral discounts and clubs linked with services -How to develop and implement buyer incentive programs designed to increase retail product sales -How to increase revenue by forming clubs and hosting demonstrations that cater to special groups of clients

Features:

- How to attract new clients with promotions relating to the seasons, holidays, and special events

- How to retain clients through referral discounts and clubs linked with services

- How to sell more retail through incentive programs that keep them coming back to you for their products

- How to increase revenue by forming clubs and hosting demonstrations that cater to special groups of clients

Table of Contents

- Seasonal

- Holidays and Events

- Networking

- Cut, Color, Nails

- Retail, Parent/Kids

- Client Rewards, Coupons

- Need Prep Time

- Miscellaneous

Author - Robert Oppenheim. Publisher - Milady/Thomson Learning, 1999. 237 pages.
 



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