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Spa Business Strategies: A Plan for Success Book
Spa Business Strategies
 
Salon/Spa Price: $79.95

Product Code: VU-202806
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Description
 

Spa Business Strategies: A Plan for Success Book

Spa Business Strategies: A Plan for Success is a unique, must-have resource for any professional who wants to learn more about the business and marketing strategies vital to owning and operating a day spa. This book takes a thoughtful and interactive approach to the subject matter, and the easy-to-read language and user-friendly format provide the spa owner, manager, or potential spa owner with an opportunity to tackle some of the more important tasks necessary to develop successful business practices. Important business concepts such as marketing, financing, utilizing technology, promoting sales, improving communication, and developing excellent customer service skills are discussed, among others. The author uses thought-provoking questionnaires, targeted worksheets, and practical examples to illustrate key concepts. The text is also focused on encouraging the day spa owner or manager to develop critical thinking skills that will promote solid business practices and sustain the continued growth of the day spa industry over time.

Key Features:

- Highlights business and marketing strategies vital to operating a successful day spa.

- The interactive approach involves the reader and encourages the completion of the challenging tasks involved in starting and maintaining a successful business.

- Easy-to-read language and a user-friendly format provides the spa owner, manager, or potential spa owner with an opportunity to tackle some of the more important tasks necessary to develop successful business practices.


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