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Industry Insights for Beauty & Wellness Professionals
Stay ahead in the world of beauty and wellness with our insightful blogs. Whether you're a cosmetologist, esthetician, or wellness coach, our daily posts bring you the latest trends, techniques, and business tips tailored to your craft. Explore, learn, and be inspired!
The Case for Regular Massage: Framing It as "Maintenance" Instead of "Luxury" or "Fixing a Problem" - Your Client Retention Secret Weapon
Simplify brilliance with this pro pick for boosting your bottom line: stop selling massage as a "sometimes" splurge and start framing it as non-negotiable self-care maintenance, like getting your car's...
The Rotoderm Rotary Facial Brush by Equipro: Your Secret Weapon for Smoother Skin & Happier Clients
Elevate your work with the right tools, and nothing elevates a basic facial into a glow-inducing, client-wowing experience quite like the right machine. Let’s be honest, in a world of...
"Is This Clean Beauty?" Navigating the Murky, Marketing-Driven Waters of Product Lines
Quality tools for quality outcomes, and that includes the products you use on your clients and retail to them. But here's the multi-million dollar question that's got everyone from estheticians...