Pure Spa Blog Posts!
December 19, 2025
Pricing Psychology: Is your pricing communicating your value? Strategies beyond just hourly rates.
Success starts with this choice... to stop trading time for money and start building a business that reflects your true worth. Let's be real for a second: if you're still...
The "Cupping Marks" Conversation: How to Confidently Explain Them to Your Concerned Client
Because efficiency is everything... the last thing you need after performing a beautifully executed cupping session is watching your client's face morph into pure panic when they catch their first...
Light Up Your Tanning Business: Why This LED Sign is Your New Secret Weapon
Your business deserves this... a little flash, a little sizzle, and a whole lot of "look at me!" Let's be real, in the world of spa treatments and tanning, blending...
The "Client Avatar" Exercise: Getting Specific About Who You Serve (And Why It's Your Secret Weapon for a Fully Booked Schedule)
Your clients deserve nothing less than the best, which is why you’ve invested in top-tier advanced facial treatment products and a top-quality massage table. But have you invested the same...
The "Anti-Social" Social Media Strategy: Focusing on Depth Over Breadth to Build a Loyal Clientele
Watch profits grow with this innovation... but it’s probably not what you think. In a world where everyone is screaming for more followers, more likes, and more reach, the most...
Social Selling Boundaries: DMs, Texting, and Parasocial Lines (How to Connect Without Getting Creepy)
Efficiency redefined... until you find yourself wondering if it's professional to slide into a client's DMs at 9 PM to ask if they've restocked their Gel Polish yet. In the...
Why You Should Offer a "Lash & Brow Tint & Wax" Combo: The Ultimate Service Bundle for Busy Clients & Bigger Profits
Discover the secret to creating the ultimate lash and brow enhancement service that keeps clients raving and revenue flowing. In today’s beauty landscape, clients aren’t just looking for a single...
The Client Who Only Books on Sale: How to Convert Them from Discount Hunters to Loyal Raving Fans
Start today, succeed tomorrow... by tackling one of the most frustrating client types in our industry: the sale-only booker. You know the one — they only emerge from the digital...
The Art of the Graceful Price Increase Communication: How to Raise Prices Without Losing Clients
Tools that work for you, not against you... especially when it comes to that heart-pounding moment when you need to raise your prices. Let's be real—telling your loyal clients they'll...